Sometimes I just shake my head in disbelief. Like this morning, for instance.

I received an e-mail (regarding UltimateFatBurner.com) from an individual at a recognizable Search Engine Optimization firm that went like this…

“I cam across your article on a websites and we would post an article of yours on one of our weight loss related websites if you would post our article on your website.”

Now I don’t want to sound like a prude here, but if you are going to send me an e-mail soliciting some sort of venture, the first thing you want to do is to make sure you spell check your message, and (gasp!) use proper grammar.

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It would seem – on the surface, anyway – like a pretty simple, “no-brainer” link building strategy….

Find high quality blogs and hub pages that are related to your niche and/or theme, and make relevant posts that provide real value to the readers of these resources. If applicable, provide a link back to a related, quality article on your site – but only if it genuinely supplements the article.

(Regardless of whether or not a “no follow” protocol is followed on the resource in question, obtaining in-pointing links on credible sites is a worthwhile venture, not only for the referred visitors, but the credibility they impart on your own site).

Notice how I said “it would seem like a no-brainer” link building strategy?”

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Over the last couple of days, I’ve received several e-mails promoting the Keyword Research Pro software. Since these e-mails came from marketers I consider to be credible, I have no doubt this is a quality product, and that it does exactly what it claims to do.

But I won’t be buying this keyword research tool, or any other.

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OK, OK, I admit it. This post’s title – “Why PLR (Private Label Rights) Articles Suck…” is inflammatory, and quite frankly, it’s meant to be. I had to get your attention somehow.

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You may have seen a page peel (or peel away) ad already: a web page that has a corner edge waving gently, with a short message displayed (“Click Me”, “What’s Inside?” etc)  tempting you to move your mouse over to see what the heck is up.

This “mouse-over” action “peels back” or “peels away” the page to reveal a completely new message below, as if on a different sheet of paper (if you haven’t seen a page peel ad yet, you can do so here! You’ll need to use the Explorer browser though… this ad doesn’t appear to work in the FireFox browser).

As you can see, it’s a pretty funky effect!

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