Less than 10 years ago, it was “on-page” elements that were the major contributing factor to top Search Engine (SE) rankings. These included keyword density (how often did your keywords appear in the page’s text, anchor text and critical <TITLE> and <META> tags, etc) as well as keyword prominence (i.e., where on the page your keywords appears), and numerous other factors.
You may have seen a page peel (or peel away) ad already: a web page that has a corner edge waving gently, with a short message displayed (”Click Me”, “What’s Inside?” etc) tempting you to move your mouse over to see what the heck is up.
This “mouse-over” action “peels back” or “peels away” the page to reveal a completely new message below, as if on a different sheet of paper (if you haven’t seen a page peel ad yet, you can do so here! You’ll need to use the Explorer browser though… this ad doesn’t appear to work in the FireFox browser).
As you can see, it’s a pretty funky effect!
