Archive for the ‘ Rants & Raves ’ Category

Secrets Of The Guru’s?

Argh.

This morning I received yet another e-mail from some “marketer” or another, promising me the secrets of the guru’s for an unbelievably low price.

Uh-huh.

Amazing how such a large majority of marketers – even some of the most successful ones apparently – can’t seem to spell. Yep, they can dominate the search engines, suck ooodles of cash out of the pockets of hapless surfers, and effortlessly deliver truckloads of back-links to their web sites, without having mastered the basics of grammar.

Guru’s.

With an “apostrophe.”

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Too Many Hats… The Perils Of Internet Marketing

As you may have noticed, it’s been about three weeks since I last made a post here on No-BS-Marketing. Although my main “dot-com” businesses (UltimateFatBurner.com & Real-Customer-Comments.com) are always my #1 priority, I really hoped I would be more consistent posting material to this site. But sometimes, running a successful Internet business gets in the way.

And that’s the topic of today’s ramblings. ;-)

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Why I’m Unsubscribing From Internet Marketing Newsletters Today!

Today, the time on the clock has run out. I’m out of patience. Done. Had it. Finito.

Yep, today I’m unsubscribing from a ream of newsletters of various Internet Marketing gurus of one form or another.

Why?

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A Little Reading Today…

Today I’m planning to download two Internet-Marketing related products and do some reading (Neil Shearing’s Top Linking Secrets and Kevin Riley’s Recipe for Creating Live Video Infomercials). No matter how much work you do online, or how “plugged in” you are into things, it’s always a good idea – from time to time – to invest a few bucks and some “learning” time into fresh manuals and publications from reputable online marketers. Over the years, I’ve spent thousands of dollars doing just that.

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What’s The Number #1 Barrier To Online Business Success?

The other day, Elissa and I spent some time discussing what we considered to be one of the many reasons why people fail to attain their weight loss goals (Elissa is UltimateFatBurner.com’s scientific and technical adviser and contributing author).

Any guesses as to what that might be?

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Stupid SEO Stuff… How Not To Solicit Article Exchanges

Sometimes I just shake my head in disbelief. Like this morning, for instance.

I received an e-mail (regarding UltimateFatBurner.com) from an individual at a recognizable Search Engine Optimization firm that went like this…

“I cam across your article on a websites and we would post an article of yours on one of our weight loss related websites if you would post our article on your website.”

Now I don’t want to sound like a prude here, but if you are going to send me an e-mail soliciting some sort of venture, the first thing you want to do is to make sure you spell check your message, and (gasp!) use proper grammar.

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Link Building Strategies: Posting On Related Blogs

It would seem – on the surface, anyway – like a pretty simple, “no-brainer” link building strategy….

Find high quality blogs and hub pages that are related to your niche and/or theme, and make relevant posts that provide real value to the readers of these resources. If applicable, provide a link back to a related, quality article on your site – but only if it genuinely supplements the article.

(Regardless of whether or not a “no follow” protocol is followed on the resource in question, obtaining in-pointing links on credible sites is a worthwhile venture, not only for the referred visitors, but the credibility they impart on your own site).

Notice how I said “it would seem like a no-brainer” link building strategy?”

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The Diminishing Importance Of Keyword Research Tools

Over the last couple of days, I’ve received several e-mails promoting the Keyword Research Pro software. Since these e-mails came from marketers I consider to be credible, I have no doubt this is a quality product, and that it does exactly what it claims to do.

But I won’t be buying this keyword research tool, or any other.

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OK, OK, I admit it. This post’s title – “Why PLR (Private Label Rights) Articles Suck…” is inflammatory, and quite frankly, it’s meant to be. I had to get your attention somehow. ;-)

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Has RSS Made YOUR Newsletter Redundant?

Is it even worthwhile to publish a newsletter anymore?

I must ask myself that at least four times every month – each time I put together and send out UltimateFatBurner.com’s newsletter, and each time I login to my account over at Aweber.com to check out the results of each mailing.

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